We changed our mind - Capto Weekly #29

Time to embrace who we truly are…

Over the past few weeks we’ve been critical of those commonly identified as “influencers” (especially in the field of AI) and we’re standing by those posts.

Then some friends called us out, because there is overlap:

• We create content and make multiple posts a day, mostly across a diverse range of social media platforms

• We are motivated by engagement and growing our follower base

• We have the goal of influencing decision making

• We embrace fun, sarcastic, or personal forms of expression for the sake of all the above

The term “creators” felt more in-line but now we’re going to stop correcting people.

Whatever you want to call us... here’s the things that continue to matter to us and will never change:

• No fear mongering, we’re not going to profit off that being the motivator

• No false promises or overextended truths, only verified and relatable outcomes

• Quality information comes first, any matching commercial interests of ours are only a byproduct

• Never paid, or pay to play, always organic

• Short and fun posts are part of the calendar, but >80% of our updates will be meaningful insights or public storytelling

• Our reach is digital, but we are built in analog - this means we always have an undercurrent of manually old fashioned, in-person, 1:1, and real-world activities

• We use AI as a tool used for refinement and review, not to replace our creative capabilities

The point being... in our industry, the influencers that matter are the ones who have the trust of their audience. We hope this week’s message strengthens that feeling, so you can become more invested in our journey, open to collaborating, and connecting with us beyond your likes and follows that we still always appreciate.

Are you a follower, but interested in being more?
Let’s talk!

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[SPECIAL ADDITION] - Recent Client Announcements

Stay tuned for more!

See below for a compilation of new clients that we are excited to share publicly! As our work together progresses, keep an eye out for more details and results.

• ACCRYPTAX - advancing the AI roadmap for Belgium’s first crypto-native accounting firm.

• Ancrage x Union Auboise - supporting the company’s vineyard management efforts and helping local winegrowers optimize their Champagne production.

• Campeon Gaming - enhancing the Finance operations of a company that helps iGaming operators launch and scale their brands faster.

• Acta Fidelia - a corporate services provider offering accounting, tax, trust and corporate structuring services for clients.

• Telematic Interactive - one of many coming announcements from our network of leading Bulgarian companies.

Capto

Company updates worth highlighting.

• Trees that are planted years ago, sometimes bear fruit all at once. Congratulations to our team member Lyubomir for the recent accomplishments in and out of the workplace!

• Driving a motorcycle and typing isn’t easy. Somehow we got the job done (don’t panic, there was no texting and riding).

• Use cases, good, but we can do better. A few different options that make our work stand out from the beginning.

• You know that awkward feeling when you know you need to re-introduce yourself? Happens all the time to us, but we’re cool with it.

• What is the deal with Copilot licenses? Having a bit of fun at the expense (pun, intended) of those who needed to figure out their spending... again.

Spokes

A section dedicated to highlighting the work of our official allies.

• Have we collaborated before? Would you like to? Looking for a boost in visibility? We are continuing to build out this program and open to discuss adding members to our directory.

You

Doing our part in a community-based approach where our feeds, inboxes, and meetings are the source for learning and happiness.

• A relevant news article to this week’s update - how to get ahead on LinkedIn... from the man who runs it.

• Is it becoming too easy to simply publish anti-AI slop posts? Even so, this one caught our attention and are on board the encouragement to call out such annoying behavior. Let’s especially skip the temptation to copy/paste pages of AI content and call it a day... h/t Dan Hockenmaier + Alex Cohen

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Capto helps Finance teams (and adjacent functions) adopt intelligent automation in environments where accuracy, risk management, and accountability are critical. We design and deploy bespoke AI Agents, true “AI employees”, fully owned by our clients. No black boxes. No dependency. Just stronger internal IP and a sustainable competitive edge.

Our approach allows us to tailor each project to our clients’ unique processes, handle end-to-end across multiple systems, and once delivered are paired with dedicated developer resources to ensure stability.

Structured with commercial guarantees, technical transparency, and enterprise-grade compliance. Capto offers clients flexible relationship options for all stages of their AI journey; process discovery & analysis, documentation, development, maintenance, and evolution.

Capto prioritizes sustainable, high-quality, and direct decision making that leads to long-term relationships and to support our network-driven approach.